BUILD THE FOUNDATION FOR DIGITAL MARKETING WITH THE 5 COMPONENTS EVERY COMPANY NEEDS
Introducing a ready-to-go digital marketing initiative designed to empower time-strapped business owners and marketing leaders. This comprehensive program allows for the swift establishment of a fundamental digital marketing strategy, eliminating the customary expenses linked to recruiting and educating an in-house marketing team. Guided by our in-house marketing strategist, the program is constructed around 5 core elements. At a price equivalent to that of hiring a junior-level part-time resource, even small businesses can initiate the construction of a polished digital marketing footprint.
Elevate your digital presence by entrusting your digital marketing endeavors to TGP Brand Studio. Whether you seek to completely outsource your digital marketing operations or enhance your current team’s capabilities, our collaboration empowers you with the expertise of TGP Brand Studio Marketing. Together, we propel your digital marketing initiatives toward success.
How It Works
Onboarding – After a kick-off call with a marketing strategist, we construct a Content Development Guide specific to your company that ensures we are targeting the right keywords associated with your target buyer persona. Twice a month, we work with you to prioritize blog topics and news items that our experienced copywriters use as inspiration to craft monthly articles and posts. During the onboarding period, our digital marketing strategists work with the client to gain systems access, identify a compelling lead magnet, and construct a lead-generating landing page.
Recurring – Each month, we select the next prioritized marketing topic from the Content Development Guide and our experienced writers begin drafting content. Blog articles are optimized for SEO along with call-to-action buttons that invite readers to visit a landing page where they can gain access to a lead magnet (e-book, checklist, cheat sheet, training). Articles are promoted monthly via major social media channels (LinkedIn, Facebook, Twitter) and submitted to major search engines for indexing.
Digital Marketing Plan
We Organize a full-year plan that includes timelines for blog articles, email newsletters, lead magnets, landing pages, keyword research, buyer persona identification, and basic social media promotion strategies. (Facebook, Twitter, and LinkedIn).
Lead Magnet & Landing Page
A lead magnet is a complimentary incentive presented to visitors in exchange for their information, typically their email address, aiming to initiate a relationship. These incentives commonly include digital assets like ebooks, whitepapers, mini-courses, video series, checklists, how-to guides, cheat sheets, or free webinars.
Monthly Newsletter/ Blog Articles
Having a blog and news section on your website serves as a dynamic tool for engaging your audience, enhancing your online presence, and driving business growth. Each month, we strategically identify and prioritize article topics during collaborative strategy sessions. meticulously crafted for search engine optimization, focusing on a single key phrase to boost visibility having a blog and constant traffic to your site is key. Furthermore, each article includes a strategic call-to-action linked to your landing page, encouraging reader interaction and conversion.